CarMax
3 celebrities in 6 TV spots with a huge amount of social deliverables - all in one day. What could go wrong? The CarMax team and the Martin Agency came together with an incredible creative vision and amazing talent. As the senior producer, I played point building a smooth process from the bidding to the shoot, and all the way through to the post. It was a labor of love. I couldn’t be prouder of these spots or the team at the Martin Agency.
CarMax - One-on-One
AGENCY | Martin
EXECUTIVE PRODUCER | Tricia Hoover / Heather Collier
SENIOR PRODUCER | Pete Derby
CHIEF CREATIVE OFFICER | Danny Robinson
EXECUTIVE CREATIVE DIRECTOR | Ashley Marshall
GROUP CREATIVE DIRECTOR | Anne Marie Hite
CREATIVE DIRECTOR | Lindsey King
SENIOR COPYWRITER | Ken Marcus
ART DIRECTOR | Madeline Guzzo
PRODUCTION COMPANY | Valiant Pictures
DIRECTOR & DIRECTOR OF PHOTOGRAPHY | Danny Corey
EXECUTIVE PRODUCER & PRODUCER | Adam Zimmer
EXECUTIVE PRODUCER | Matt D’Amato